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As a real world example of Web Marketing you can test the effectiveness of claims to improve a Web sites rankings from a few simple tests over a period of time. By publishing this article about a Web site we are helping that Web site because they will have another link into their site, in this case from us.

There are several ways to increae a Web sites rankings but for 90% of Web sites the ranking is not the most important thing ; being found is more important and these are not the same thing, there are subtle but important differences

Are they good for businesses in the Canary Islands?

THE VERDICT
In the spot light a web site that claims to help your Web site be optimised for search engines (SEO = Search Engine Optimisation) but they don´t even have any meta data tags for their own site.!!

In other words their claims are a big pile of brown stuff
We have a number of techniques for analysing the claims of such sites ( and there are dozens like them ). Some of our techniques are well known, some are not, either way we can state clearly that "canary-search-optimisation.com" will be a waste of time, they might make a site blip but that blip will dissappear quite quickly, almost as quickly as your money will.
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