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Gran Canaria business week is described as a conference

In its Facebook description it mentions "The Gran Canaria Business Week conference allows you to extend your stay in Gran Canaria during the holidays into the first week of January".

Without calling for any rocket scientists at this stage is it just an holiday extension mechanism. a plug-in for marketers on holiday or is it a serious effort to look at its chosen subject?

Without jumping to any quick opinions PDI decided to look at little deeper.

Very early on it becomes apparent that its an "Internet Marketing Conference" running from Jan 2nd to 7th 2014.

The info via Facebook is lacking but like so many of us one rarely has all the things in mind you want to say when you get round to setting up the Facebook info, still, Facebook is like that, it wears you down as you down as the desire to express yourself is eroded by the need to learn how the thing works and it's limitations and, before you know it there's a page asking for your credit card because you inadvertently wondered down a "publicised path" where they try to cash in on the Internet Marketing options that present themselves; ooh, competition all around!.

Such is the fever and thirst to learn more that one can sometimes forget that the most successful message internet marketing has put out there is that the most important thing we all need to know about is itself, internet marketing.

Feels like another dead end to me, so what's it al about and more specifically what topics, what was the list of events, what was the framework for the Gran Canaria bushiness week on internet marketing, what did attendees get for their money?
A search on the internet with the same phrase "Gran Canaria Business Week" on Google, Bing and Yahoo produced pretty similar results, three or four sites, a few extra from the profiles of the two listed speakers. turned out the place to be.
After the event the site listed the speakers as
Peter Carruthers from business warriors
Karen Floyd of symmetry PR
David Steffensen of Go2 gran canaria
Arturs Bernovskis of ?
question mark because the site had a message telling the visitor date time display telling the world, down to the last second, when the website would open.

I'll set an reminder alarm for late May 2014.
Following the non functioning web site of Arturs Bernovskis, founder of, chairman of the digital marketing association in Latvia came a well known figure in Gran Canaria, Edward Timo, the tile of his piece lets anyone unfamiliar with the name into his pages: Seven insights learnt from his years at the Free Canary News, the English newspaper, that also publishes in Norwegian, occasionally a little Spanish too.
Web Marketing Canaria
Marketing and Advertising on the Web Gran Canaria business week
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